When it comes to international audio consumption, however, YouTube is undoubtedly No. One way you can do this is by tracking YouTube playlists as part of your daily routine and thinking about YouTube as another platform through which to market your music. And that makes understanding the data and breadth of YouTube playlists essential. While there are surely an innumerable amount of user-created YouTube playlists with a music focus, there are almost music playlists created by curators, including YouTube itself, that we can sort by total playlist views, number of tracks, day add ratio, and last update date. Each of these playlists has a percent day add ratio, meaning each is totally refreshed each month, and importantly, at around tracks, each is also fairly lengthy. While each of those has a fraction of what the top Pop playlists have, they're also likely to be a bit easier to land though still not by any means easy. You can get even further into the weeds with YouTube's genre-specific playlists, which are much smaller in terms of view count and length, but there's far more differentiation and opportunity there.
Want to listen to the best new house music of ? Want to watch every Game of Thrones scene featuring Daenerys Targaryen? In the information age, YouTube has put everything from trending tunes to industry-leading thought leaders right at your fingertips. But as a marketer and brand builder, did you know you can use YouTube playlists as a customer engagement tool? A YouTube playlist is a collection of videos that play in order, one after another, automatically. Think of it as a music playlist you might create on Spotify or Apple Music, but for videos. When one video finishes up, the next one in the queue comes on screen without the user taking action. And just like music playlists, you can shuffle YouTube playlists to keep things fresh. YouTube playlists come in all shapes and sizes.
A Music Streaming Guide to Curators and Their Playlists
Grow Your Channel. Playlists are a group of related YouTube videos that tend to be organized by topic or theme. When a user watches a playlist, the other videos in that playlist automatically play. That way, whenever someone new visits your channel page, they can easily find the right content for them:. Second, playlists increase Watch Time. In fact, YouTube states that :. Third, playlists are good for video SEO. Then, write a description that supports your title and outlines why your playlist is worth watching. So if you optimize your playlist around keywords that people search for, it can rank for those terms, leading to more views. Finally, videos in a playlist are more likely to show up as suggested videos even when someone watches one of your videos outside of that playlist.
YouTube is a great place to find music. Fortunately, you can create YouTube playlists of your favorite tunes to keep the music flowing. Some songs will be attached to an official music video , some videos are of live performances either taken from a broadcast or captured by an audience member , while other tunes will be audio-only tracks with a still photo or series of stills as a placeholder in the video window. Just find a video of the song you want to hear.