YouTube's subscription service, Red, has been out for a while now. Here's why you might want to sign up. Google's well aware that YouTube is a video powerhouse of viral hits, music videos and unique shows you cannot find anywhere else. Hoping to capitalize on its unstoppable success, Google created YouTube Red , a paid monthly subscription service with several perks that make your viewing experience better. Here's what you should know before you sign up. Editors' note: This story was originally published on February 3, It's a monthly subscription service from YouTube that removes advertisements from all videos, everywhere you watch.
What is YouTube Red?
It's a paid-for subscription service that essentially allowed people to watch ad-free YouTube videos, among other things. Here's what you need to know about YouTube Premium, including how it works. YouTube Premium is a paid membership, available in certain countries, that gives you an ad-free, feature-rich offline viewing , and enhanced experience across many of Google's video and music services, like YouTube , YouTube Music , YouTube Gaming , and YouTube Kids. At it's core, YouTube Premium is about removing advertisements. Since Google-owned YouTube makes a lot of its money from ads, it can't really remove them without making you pay up. It also said this goes toward helping artists make money. By allowing the viewer to pay, flitting between videos will no longer require waiting around for ads to finish. That applies to anywhere the paid-for account is signed in.
- Offline viewing of videos
The service provides ad-free access to content across the service, as well as access to premium YouTube Originals programming produced in collaboration with the site's creators, downloading videos and background playback of videos on mobile devices, and access to the YouTube Music music streaming service. The service was originally launched in November as Music Key , offering only advertisement-free streaming of music videos from participating labels on YouTube and Google Play Music. YouTube announced the rebranding of the service as YouTube Premium on May 17, , alongside the return of a separate, YouTube Music subscription service. The service was first unveiled in November as Music Key, serving as a collaboration between YouTube and Google Play Music , and meant to succeed the former's own subscription service. Music Key offered ad-free playback of music videos from participating labels hosted on YouTube, as well as background and offline playback of music videos on mobile devices from within the YouTube app. The service also included access to Google Play Music All Access, which provides ad-free audio streaming of a library of music. During its invite-only beta, Music Key faced mixed reception due to the limited scope of the offering; YouTube's chief business officer Robert Kyncl explained that his daughter was confused over why videos of songs from Frozen were not "music" in the scope of the service, and thus not advertisement-free. This shift required YouTube to seek permission from its content creators and rights holders to allow their content to be part of the ad-free service; under the new contract terms, partners would receive a share of the total revenue from YouTube Red subscriptions, as determined by how much their content is viewed by subscribers. YouTube also sought to compete against sites such as Netflix , Prime Video and Hulu by offering original content YouTube Originals as part of the subscription service, leveraging prominent YouTube personalities in combination with professional producers.
Well, I'd argue that it gives you the best version of the streaming service. And while I'm sure somebody's asking "Hey! YouTube is already free, why should I pay? Before you even think about the fee, realize this: Google offers a 1-month free trial for new users to kick the tires. So, let's dive into why you should sign up for YouTube Premium today. Also, note that students don't pay full price just like on Spotify and Apple Music. If you're like me and the other billion-plus YouTube video watchers, you've come to rely on the service as a super-channel that provides an amazingly wide variety of content on your schedule. In my experience, it goes above and beyond that, offering incredibly well-targeted recommendations, a skill every other service tried, and failed, to impress me with.